.NET Development Services

The Cross Innovation Network (CIN) is a closed CRM application with custom CMS features. It is designed to help businesses streamline their data management and visualize key insights. Built from the ground up, CIN allows users to define custom data sets, invite audiences to contribute, and create meaningful visualizations that optimize decision-making processes. This innovative solution serves businesses in various industries, offering powerful tools for managing resources, boosting operational efficiency, and enhancing customer engagement.

Our team developed a robust and versatile platform that supports custom CRM and CMS functionalities. The application allows businesses to define their own data sets, which can be filled out by either internal team members or external users. The platform also offers powerful data visualization tools, dynamic filters for refining data, and a campaign module that allows owners to invite their audience to contribute additional data or provide feedback. Some of the key modules and their purposes include:

• CRM Module — manages custom data types and allows users to interact with them efficiently.
  
• Scout Module — a crawler that finds and parses content based on specific keywords, streamlining content discovery.
  
• Action Boards Module — visualizes different datasets in a way that is easy for users to understand and act on.
  
• Dynamic Filters Module — reduces the dataset to be visualized, ensuring users only see the most relevant data.
  
• Campaign Module — allows platform owners to request data and feedback from their audience, encouraging collaboration and enriching the data pool.
  
• Permission System — customizes user access levels, ensuring that each user sees only the data they are authorized to view.

 Notable features

• Multi-Tenant Feature — the same application can be used for different brands, each with its unique styles and content.
  
• CMS Feature — the ability to specify each brand's custom colors, borders, and other CSS styles.
  
• Widgets — the ability to define a custom data set for each content type and use it across different app parts.
  
• Rating System — custom rating gradation for content types, where users can assign their ratings to each item.

Common infrastructure features

• Custom logs functionality (ELK/Application Insights)
  
• CMS/CRM behavior (client/wizards/management pages)
  
• App setup via different wizards
  
• User management; Access management; Content type management; Campaign; Action Boards; Explorer; Relation; Tenant management
  
• RESTful API approach with Swagger for APIs
  
• MVC for most of the pages
  
• Automated deployments via Azure CI/CD

The CIN project delivered a fully functional, multi-tenant platform that allows different brands to manage their operations with unique styles and content. The system’s CRM capabilities, combined with the ability to create visualizations and dynamic datasets, have significantly streamlined the data management process for clients. Additionally, the platform’s ability to support multi-tenant environments means that different brands can customize their experience, offering personalized content to their users while maintaining the core functionality.

Furthermore, the introduction of widgets and a custom rating system has allowed users to interact with the platform more dynamically. The system’s scalability ensures that as the platform grows, it will continue to meet the increasing data demands of its users.

Our team has engineered a sophisticated Real-Time Load Board for Carriers and Brokers for a dynamic logistics enterprise. Load Board is a platform that allows drivers (with tracks) to search for loads and brokers to search for tracks to haul their cargo from point A to point B.

For this, we started with a 2-year-long development journey to build a complex Real-Time Load Board for Carriers and Brokers that tackles the requirements of the client from all angles, pointing to seamless service. This was a ground-breaking system, completely changing how they manage their logistics operations by providing them with a unique set of advanced features and technologies to improve efficiency, reliability, and scalability.

Key Components of the Solution:

• Real-time order management. Our system provides real-time visibility into orders throughout their lifecycle, enabling proactive management and timely decision-making.
• Automated load matching and booking. Streamlined processes for matching freight with available carriers, automating booking processes to optimize efficiency and reduce operational overhead.
• Predictive analytics for demand forecasting. Leveraging historical data and advanced algorithms to forecast demand patterns, enabling proactive resource allocation and operational planning.
• Cost analysis and optimization tools. Tools and dashboards for analyzing operational costs, identifying inefficiencies, and implementing strategies for cost reduction and optimization.
• Integrated communication and collaboration platforms. Seamless communication channels between shippers and carriers, facilitating real-time updates, alerts, and negotiations.
• Robust carrier management and verification. Comprehensive tools for onboarding, managing, and verifying carriers to ensure compliance, safety, and reliability in operations.
• Comprehensive reporting and performance tracking. Customizable reports and metrics dashboards to monitor KPIs such as On-Time Delivery Rate, Cost Per Mile/Kilometer, and Shipment Accuracy, enabling continuous performance improvement.
• Microservice architecture. Leveraging a microservices architecture for scalability and flexibility, allowing independent development and deployment of components while ensuring system resilience and performance under high workloads.

After the successful implementation of the Real-Time Load Board for Carriers and Brokers, our client experienced transformative outcomes across their logistics operations, driving efficiency, cost savings, and customer satisfaction to new heights:

• Predictive profitability forecasting. One of the principle desires of the solution turned into offering our client the potential to correctly predict their profitability using superior analytics. By the use of predictive analytics and complete cost analysis equipment, our client won deep know-how of the capacity sales and fees associated with each logistics operation. This foresight not handiest facilitated informed choice-making, but also allowed for proactive changes to operational techniques, ensuring sustainable profitability and monetary balance.
• Enhanced operational efficiency. The system's real-time order management capabilities enabled our client to streamline operations significantly. Automated processes for load matching, booking, and order tracking reduced manual intervention, minimizing errors and operational delays.
• Cost savings and optimization. By leveraging predictive analytics and cost analysis tools, our client achieved substantial cost savings. Insights gained from historical data and real-time analytics allowed for better resource allocation, route optimization, and overall operational efficiency improvements.
• Scalability and performance. The microservices architecture and containerization with Docker and Kubernetes ensured the system's scalability and performance under varying workloads. Our client could seamlessly scale resources and add functionalities without compromising system stability or performance.
• Improved customer satisfaction. Enhanced communication and collaboration tools facilitated smoother interactions between shippers and carriers. Real-time updates, automated notifications, and transparent tracking capabilities improved service reliability and customer satisfaction levels.
• Comprehensive reporting and insights. The system's robust reporting and performance tracking capabilities provided actionable insights into key metrics such as On-Time Delivery Rate, Cost Per Mile/Kilometer, and Shipment Accuracy. This empowered our client to make data-driven decisions, identify trends, and continuously improve operational efficiency.
• Adherence to compliance and safety standards. The integrated carrier management and verification tools ensured compliance with industry regulations and safety standards. This enhanced trust and reliability in our client's services, further strengthening their market position.
• Business growth and competitiveness. With a technologically advanced and scalable solution in place, our client was well-positioned for future growth and competitiveness in the dynamic logistics industry. The system's flexibility and adaptability allowed our client to respond swiftly to market demands and customer expectations.

A platform built to Power Smarter Selling. It is the original disruptor of the sales intelligence market and today we lead the cutting edge.

To develop custom features for the client’s software system, we involved a back-end developer and a front-end developer. The team has been working on the following improvements:

• Strong Search options development. The prospect research process might affect sales efficiency. The main challenge was to provide platform users with the ability to find important data within a few clicks. We built-in research options to detect relevant companies and contacts by keywords, sectors, and financial details. This feature reduces clients’ time spent on manual research. 
  
• Integration with Salesforce CRM. Smart data storage was the topmost issue to figure out. In-depth analysis shows that regular updates reduce resources and directly increase sales. Our team built features for companies and contact retrieval from Salesforce to the website in real time. 
  
• Custom search by keywords. Displaying results due to the exact match queries was crucial for users with a specific search intent. This feature gave the ability to obtain data in a few seconds. It matches strict requests users enter and immediately generates results. 
  
• A fuzzy search returns a list of results that approximately match the required terms. It identifies similar parts of a keyword and might be very useful to reduce efforts on manual research or cases where queries are misspelled.
  
• Integration with Hubspot CRM. We automated the data synchronization process so it promptly pushes from the website to the Hubspot software. It is transferred between both systems in real time. Our team has solved the issue with smart data storage for instant sales and marketing decision-making. Deals, activity, and contact-specific details will be easily updated in your account.

After three years of work and constant platform optimization, our team brought successful results that value:

• Smart search reports. Reviewing essential information, like Buying Signals, and Commercial Performance can become a turning point for decision-making. This positively affects productivity, promotion strategy, and sales funnel management. Gathered reports with crucial details might be easily downloaded within seconds. Moreover, CRM platform users can add feedback to share additional customer details with other team members.
  
• Saved data history. All stored searches are gathered in the appropriate sections. So, platform users can check previously generated reports, contact lists, and companies. This feature significantly reduces time spent and improves the sales process.
  
• Real-time synchronization. Instant updates from Salesforce CRM, and pushing data from the website to the Hubspot system create a complete picture for sales management. Intelligent selling processes won’t exist without actual information sharing.
  
• Advanced search capabilities. Thousands of companies can be filtered due to location, employee quantity, revenue, and media spend. And the most charming thing is that it will happen in the blink of an eye.