50%
faster data management workflows
60%
faster access to actionable data insights
40%
more efficient data collection and stakeholder collaboration
45%
lower effort to launch and manage additional branded environments

Transforming Data Insights for Cross Innovation Network

The Cross Innovation Network (CIN) is a closed CRM application with custom CMS features. It is designed to help businesses streamline their data management and visualize key insights. Built from the ground up, CIN allows users to define custom data sets, invite audiences to contribute, and create meaningful visualizations that optimize decision-making processes. This innovative solution serves businesses in various industries, offering powerful tools for managing resources, boosting operational efficiency, and enhancing customer engagement.

Country
Switzerland
Project duration
3 years
Team
  • 2 full-stack developers
  • 1 designer
  • 1 QA

About the client

The client is based in Switzerland and operates in the innovation and data management sector. The project was initiated from scratch, with the client’s primary focus on enabling businesses to streamline their operations through better data management and visualization. The client’s website can be found at Cross Innovation Network, and the platform is designed to cater to various industries.

“TwinCore’s Cross Innovation Platform unified idea management and collaboration across teams, boosting throughput and transparency while significantly accelerating innovation evaluation.”

UR
Urs Reimann
Managing Director

What client received

  • Custom data management and CRM workflows

    Problem: The client needed a flexible platform that could support custom data structures instead of forcing teams to adapt their processes to a rigid off-the-shelf CRM. The goal was to let businesses define, manage, and work with their own datasets in a more structured way.

    Result: TwinCore built a custom CRM and CMS-based platform that streamlined how users define, input, and manage complex business data across one centralized system.

    50%
    faster data management workflows
  • Data visualization and decision support

    Problem: The client needed a better way to turn complex datasets into actionable insights so users could make faster and more informed decisions. The platform had to support visualizations, action boards, and dynamic filtering.

    Result: The solution made business data easier to interpret and act on by introducing visual dashboards and filtered views tailored to user needs.

    60%
    faster access to actionable data insights
  • Audience collaboration and campaign-driven data collection

    Problem: The client needed a way to involve external audiences in enriching the dataset through feedback and data contribution, rather than relying only on internal teams.

    Result: TwinCore added a campaign module that allowed platform owners to invite external contributors, improving collaboration and expanding the value of the data pool.

    40%
    more efficient data collection and stakeholder collaboration
  • Multi-tenant scalability and brand management

    Problem: The client needed one platform that could serve multiple brands while allowing each tenant to maintain its own styles, content, and configuration.

    Result: The multi-tenant architecture gave different brands a personalized experience while preserving a shared core platform, making the solution easier to scale and operate.

    45%
    lower effort to launch and manage additional branded environments

Project Goal

Cross Innovation Network (CIN) aimed to develop a comprehensive platform that enables businesses to manage and visualize complex datasets. The goal was to create a closed CRM application with custom CMS features, allowing users to define, input, and visualize their data in a way that provides meaningful insights into their operations. The platform supports the creation of dynamic entities, and data visualizations, and enables users to invite a wider audience to contribute to the dataset, creating a collaborative environment.

Experts says

Alex St
Alex St
Full stack developer

“We built a scalable multi-tenant platform that combined custom CRM workflows, dynamic datasets, visualization tools, and audience collaboration features into one solution, giving the client a strong foundation for data-driven growth.”

Custom Innovation Management & Collaboration Platform

Solution

Our team developed a robust and versatile platform that supports custom CRM and CMS functionalities. The application allows businesses to define their own data sets, which can be filled out by either internal team members or external users. The platform also offers powerful data visualization tools, dynamic filters for refining data, and a campaign module that allows owners to invite their audience to contribute additional data or provide feedback. Some of the key modules and their purposes include:

  • CRM Module — manages custom data types and allows users to interact with them efficiently.
  • Scout Module — a crawler that finds and parses content based on specific keywords, streamlining content discovery.
  • Action Boards Module — visualizes different datasets in a way that is easy for users to understand and act on.
  • Dynamic Filters Module — reduces the dataset to be visualized, ensuring users only see the most relevant data.
  • Campaign Module — allows platform owners to request data and feedback from their audience, encouraging collaboration and enriching the data pool.
  • Permission System — customizes user access levels, ensuring that each user sees only the data they are authorized to view.

 Notable features

  • Multi-Tenant Feature — the same application can be used for different brands, each with its unique styles and content.
  • CMS Feature — the ability to specify each brand's custom colors, borders, and other CSS styles.
  • Widgets — the ability to define a custom data set for each content type and use it across different app parts.
  • Rating System — custom rating gradation for content types, where users can assign their ratings to each item.

Common infrastructure features

  • Custom logs functionality (ELK/Application Insights)
  • CMS/CRM behavior (client/wizards/management pages)
  • App setup via different wizards
  • User management; Access management; Content type management; Campaign; Action Boards; Explorer; Relation; Tenant management
  • RESTful API approach with Swagger for APIs
  • MVC for most of the pages
  • Automated deployments via Azure CI/CD
  • Custom Innovation Management & Collaboration Platform screenshot 1
  • Custom Innovation Management & Collaboration Platform screenshot 2
  • Custom Innovation Management & Collaboration Platform screenshot 3
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    Technologies used

    ASP.NET Core
    Swagger
    PostgreSQL
    HangFire
    Azure Cognitive Service
    Entity Framework Core
    ElasticSearch
    ELK Stack
    JS RUM Agent
    OpenAI
    NUnit
    Azure CI/CD
    OpenStreetMap
    Serilog
    SkiaSharp

    Results

    The CIN project delivered a fully functional, multi-tenant platform that allows different brands to manage their operations with unique styles and content. The system’s CRM capabilities, combined with the ability to create visualizations and dynamic datasets, have significantly streamlined the data management process for clients. Additionally, the platform’s ability to support multi-tenant environments means that different brands can customize their experience, offering personalized content to their users while maintaining the core functionality.

    Furthermore, the introduction of widgets and a custom rating system has allowed users to interact with the platform more dynamically. The system’s scalability ensures that as the platform grows, it will continue to meet the increasing data demands of its users.

    Project results image

    Transform Your Data with Cross Innovation Network

    Cross Innovation Network provides a powerful solution for businesses looking to manage, visualize, and optimize their data. Whether you’re looking to enhance your CRM capabilities, streamline content management, or visualize complex datasets, this platform offers all the tools you need to improve operational efficiency. Get in touch today to see how CIN can revolutionize the way you manage your business data!

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